Epochmanagement & consulting
sheet 00 / 06

fig. 0.0 · standards

The standards behind every sheet.

This sheet is the source of truth for anyone producing epoch materials, human or machine.

fig. 0.1 · the mark · minimum size 16px · clearspace half its width

fig. 1.0 · the mark

mark usage · rules
1

two open arcs and an accent dot, gap to the northeast.

2

minimum size: 16 pixels.

3

clearspace equal to half the mark's width, on all sides.

4

the descriptor drops below 120 pixels of lockup width.

5

never rotate, never recolor the arcs. the dot is always aqua.

6

never clocks, hourglasses, globes, houses, keys, or roofline silhouettes.

48px
24px
16px

fig. 2.0 · color schedule

color schedule · both papers5 tokens
swatchtokendrafting paperblueprint
paper#F5F8F9#06121A
ink#0B1922#DFEEF4
muted#51616B#8BA4B0
line#0B1922#A9C8D4
aqua#007E9E#2FD4F5

the site follows the visitor's system theme. light is drafting paper. dark is the blueprint.

fig. 3.0 · lettering and motion

lettering · type scale4 rows
statementAa · statements44px
plate headAa · plate heads30px
bodyAa · body text16.5px
annotationsaa · figures and labels11.5px
motion · rules
1

nothing performs at load, stillness is the statement.

2

ring figures are dimensioned by scroll position, never by time.

3

reveals are 550ms, opacity and 10px of travel, once.

4

reduced motion always honored.

fig. 4.0 · voice + issue

voice · ten rules
01

name the real milestone.

02

use the reader's vocabulary.

03

numbers beat adjectives.

04

short sentences for facts.

05

no hype words.

06

name the risk.

07

"i," never "our team."

08

speak to the owner, not the borrower.

09

sentence case, always.

10

periods, not dashes.

The old EpochOS look (pastel mint, orb logo, template layout) is the named anti-reference. When in doubt, do the opposite.

this system is versioned in DESIGN.md →
measured progressr5 voice0%r4 motion0%r3 type0%r2 color0%r1 mark0%